Vodcast #40 - Master the Art of Cross-Cultural Storytelling by Jan Kot
🧠 When we hear a story that resonates with us, our levels of oxytocin - a feel-good hormone increase.
That’s the power of Storytelling.
Stories have a unique ability to build connections as they boost our feelings of trust, compassion, and empathy, and motivate us to work with others.
But when it comes to cross-cultural communication, do take some caution in your storytelling approach.
When you put out a story that doesn’t match the listener's interests and cultural context, it can fall flat — even if it’s well-told and exciting.
📹 This week Jan Kot, an intercultural storytelling coach and market advisor, shares why in cross-cultural settings, the context of the listener matters in your stories and gives helpful tips on telling better and engaging stories that will help people remember and connect with you!
Do watch Jan’s insights and let us know your own experiences around storytelling in the comments below
About the Speaker:
Jan Kot is a certified coach specializing in intercultural storytelling with her S.T.O.R.Y model.
The former journalist was born and raised in Shanghai, educated in Hong Kong and the US. With a bachelor's degree in journalism and a master's degree in creative writing, Jan has over the years taken a ring-side seat in witnessing and documenting China’s rise to global power.
During her earlier career, Jan worked as a reporter for a number of news and business publications in the region with a focus on China’s social and cultural transformation as the country in preparation for the 2008 Beijing Olympics and the 2010 Shanghai World Expo.
She was also one of the first Chinese writers to report on Chinese in Africa. In 2011, Jan became a founding member of Juwai.com, an international property portal for the Chinese.
In 2019, Jan founded The Tale Blazers in Shanghai, a consultancy agency that empowers brands and businesses to tell better stories. Jan speaks English, Mandarin, and Cantonese.